LinkedIn is where business decisions are made. Done right, organic content alone can drive serious B2B pipeline.
LinkedIn is the most underrated marketing channel for B2B. Decision makers spend hours there weekly. A consistent organic presence builds trust before you ever pitch.
Most companies post quarterly company updates that nobody reads. The accounts that win post personally, share opinions, and start conversations.
We help B2B companies and founders build LinkedIn presence that compounds. Founder-led content, strategic posting, and (when budget allows) targeted LinkedIn Ads.
Everything below is part of how we run LinkedIn Marketing. We do not gate features behind premium tiers.
Personal pages outperform company pages. We build a posting plan for the founder or sales lead.
Posts, carousels, video. We script, you record, we edit.
Consistent posting, engaging in comments, building visibility.
For when you need to scale faster than organic allows.
Connection campaigns, sequenced messaging, integrated with your CRM.
Reach, engagement, profile views, inbound conversations.
A 90-minute session to capture how you actually talk and what you actually believe.
First month of posts written, scheduled, and live within 2 weeks.
Daily 15-minute engagement window to compound reach.
Month 3 onwards, results compound. Inbound DMs, connection requests, sales conversations.
We have built LinkedIn presence for SaaS, agencies, consultants and service businesses.
Personal accounts perform 10x company pages. We optimise for that.
Reach without conversation is vanity. We design for inbound, not impressions.
For best results, yes. Company pages perform poorly compared to personal accounts. If you absolutely cannot, we help someone on your team become that voice instead.
First inbound conversations typically happen month 2 to 3. Real consistent pipeline impact takes 6 months. Like SEO, this is a long-term play.
Cold outreach interrupts. Content attracts. We can do both, but content makes everything else more effective.
LinkedIn Ads are expensive but effective for B2B. We run them when you have a clear ICP, decent average deal value (€5K+), and have proven your offer organically.
