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What is it?

AI automation, in plain language.

AI stopped being a demo somewhere in the last two years and became a workhorse. The businesses using it well are not replacing people; they are removing the repetitive hours around people, so the humans do the part that needs judgement.

This is not theory for us. Our own client work runs on it daily: customer service triage, weekly conversion reviews and reporting, drafted by AI and approved by a human. We wrote about exactly how in our Claude and Shopify article.

We build the same kind of workflows for you: customer service, content production, lead qualification, reporting and internal processes. Always with a human approving the last step, always in tools and accounts you own.

What is included

What you get.

Everything below is part of the work. We do not gate features behind premium tiers.

Customer service automation

Incoming questions triaged and answered in draft, with order data attached. A person approves before anything sends.

Content workflows

Product texts, campaign variants and social drafts produced in your tone of voice, ready for review.

Lead qualification

Incoming leads scored and routed on fit and urgency, so sales calls the right ones first.

Automated reporting

Weekly numbers pulled, summarised and explained in plain language, delivered where you read them.

Internal process automation

The invoice-chasing, data-entry and copy-paste work between tools, quietly handled.

Human-in-the-loop design

Every workflow has a clear approval point. AI drafts, you decide.

Our approach

How we deliver.

01

Find the hours

We audit where repetitive time actually goes. The biggest pile wins.

02

Design

Pick the workflows worth automating and define where the human stays in control.

03

Build & test

Built in your accounts, tested on real work next to the old routine until output is trusted.

04

Run & improve

Live, monitored, and sharpened monthly as your business and the models change.

Why us

What makes us different.

We run on this ourselves

Our own stores and client accounts run these exact workflows daily. You get what survived real use.

Human approves the last 20%

Automation where it is safe, judgement where it matters. Nothing reaches a customer unreviewed.

No black boxes

Prompts, tools and accounts are yours. If we part ways, everything keeps running and you keep it all.

FAQ

Common questions.

Will AI talk to my customers unsupervised?

Not unless you choose that for simple cases. Our default is drafts: AI prepares the answer with the right data attached, a person clicks approve. You decide per workflow where that line sits.

Which tools do you use?

Claude and ChatGPT for the thinking, and Zapier, Make or n8n for the plumbing, depending on what your stack already runs. We pick boring, proven tools over shiny ones.

Is our data safe?

We use business tiers where providers do not train on your data, keep access inside your own accounts, and prefer EU processing where available. What we set up is documented, so you can audit it.

Where should we start?

With the one workflow that eats the most hours, usually customer service or reporting. One working automation that saves a day per week beats five half-finished ones.

Free strategy session

Book a no-strings call.

Book a free 30-minute strategy session and find out what we can do for your business. We look at your situation, your goals, and we build a plan. If we are not the right fit, we tell you that too.

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Ready to talk?

Tell us what you are working on. We will reply within 1 business day with honest advice, even if that means we tell you we are not the right partner.