Email is the highest ROI channel in marketing. Most businesses leave 20 to 40 percent of revenue on the table by ignoring it.
Email is still the highest ROI channel in marketing. For e-commerce, well-built email programmes deliver 20 to 40 percent of total revenue. For services, a good email list shortens sales cycles and warms up cold leads.
But most businesses send sporadic newsletters with no plan, no flows, and no segmentation. That is leaving money on the table.
We build email marketing as a system. Welcome flows, abandoned cart, post-purchase, win-back, weekly campaigns. The unsexy work that compounds into real revenue.
Everything below is part of how we run Email Marketing. We do not gate features behind premium tiers.
Klaviyo, Mailchimp, ActiveCampaign. Whichever fits your stack.
The most valuable email you will send. We build it once and it pays forever.
For e-commerce, this single flow can recover 10 to 15 percent of lost revenue.
Reviews, cross-sell, win-back. Turning one-time buyers into repeat customers.
Promotions, content, newsletters. Planned monthly, sent weekly.
Sending the right message to the right segment, tested for what works.
What flows do you have, what is missing, what is the priority.
Welcome, abandoned cart, post-purchase. The big three, built first.
Weekly campaigns starting month 2. Tested, optimised, reported.
New flows added monthly. Segmentation deepens. Revenue grows.
We measure email in attributed revenue, not opens.
Klaviyo specialists with experience across fashion, beauty, food, lifestyle.
Email lives or dies on subject lines and preview text. We sweat the details.
For e-commerce: Klaviyo, almost always. For B2B: ActiveCampaign or HubSpot. For simple newsletters: Mailchimp or Beehiiv.
For e-commerce: weekly to twice weekly. For B2B: weekly. For service businesses: bi-weekly. Less than that and people forget you exist.
Not if your sending reputation, content, and list hygiene are good. We handle DKIM, SPF, DMARC and warm up new domains properly.
For e-commerce flows to start working, around 1000 contacts. For broadcast campaigns, the bigger the better, but quality always beats quantity.