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What is it?

Email Marketing, in plain language.

Email is still the highest ROI channel in marketing. For e-commerce, well-built email programmes deliver 20 to 40 percent of total revenue. For services, a good email list shortens sales cycles and warms up cold leads.

But most businesses send sporadic newsletters with no plan, no flows, and no segmentation. That is leaving money on the table.

We build email marketing as a system. Welcome flows, abandoned cart, post-purchase, win-back, weekly campaigns. The unsexy work that compounds into real revenue.

What is included

What you get.

Everything below is part of how we run Email Marketing. We do not gate features behind premium tiers.

Platform setup

Klaviyo, Mailchimp, ActiveCampaign. Whichever fits your stack.

Welcome flow

The most valuable email you will send. We build it once and it pays forever.

Abandoned cart flow

For e-commerce, this single flow can recover 10 to 15 percent of lost revenue.

Post-purchase & retention

Reviews, cross-sell, win-back. Turning one-time buyers into repeat customers.

Weekly campaign calendar

Promotions, content, newsletters. Planned monthly, sent weekly.

Segmentation & A/B testing

Sending the right message to the right segment, tested for what works.

Our approach

How we deliver.

01

Audit & strategy

What flows do you have, what is missing, what is the priority.

02

Foundation flows

Welcome, abandoned cart, post-purchase. The big three, built first.

03

Campaign rhythm

Weekly campaigns starting month 2. Tested, optimised, reported.

04

Compound

New flows added monthly. Segmentation deepens. Revenue grows.

Why us

What makes us different.

Revenue-focused

We measure email in attributed revenue, not opens.

E-commerce experience

Klaviyo specialists with experience across fashion, beauty, food, lifestyle.

Strong copywriting

Email lives or dies on subject lines and preview text. We sweat the details.

FAQ

Common questions.

What email platform should I use?

For e-commerce: Klaviyo, almost always. For B2B: ActiveCampaign or HubSpot. For simple newsletters: Mailchimp or Beehiiv.

How often should I email?

For e-commerce: weekly to twice weekly. For B2B: weekly. For service businesses: bi-weekly. Less than that and people forget you exist.

Will I be marked as spam?

Not if your sending reputation, content, and list hygiene are good. We handle DKIM, SPF, DMARC and warm up new domains properly.

How big does my list need to be?

For e-commerce flows to start working, around 1000 contacts. For broadcast campaigns, the bigger the better, but quality always beats quantity.

Ready to talk?

Tell us what you are working on. We will reply within 1 business day with honest advice, even if that means we tell you we are not the right partner.